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      Van Houten AWARD WINNING - Single Origin - Santo Domingo ORGANIC Hot Chocolate 750g
      Santa-Domingo-Chocolate-Drink.jpg
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      Van Houten AWARD WINNING - Single Origin - Santo Domingo ORGANIC Hot Chocolate 750g

      Highlights

      How do you increase sales in the world of hot chocolate? By giving customers exactly what they want. Santa Domingo Single Origin - Organic - Chocolate Powder 33% Cocoa

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      Key Product Info
      Key Product Info
      Product Note
      33% Organic Cocoa
      Vegetarian Suitable
      Yes
      Organic
      Yes
      Pack Size
      750g
      Awards
      2020 Quality Food Award + 2020 Catering Gold Award
      Origin
      Dominican Republic - Santo Domingo - Single Origin
      Certifications
      Organic + Rainforest Alliance + UTZ Certfied
      Description

      VAN HOUTEN
      SANTO DOMINGO HOT CHOCOLATE

      ORGANIC COCOA POWDER 33%

      Consumers today are more adventurous than ever. They have their minds set on exciting tastes and textures, new applications and authentic products. Thanks to the VAN HOUTEN single origin cocoa powders, you can offer them a brand-new food experience.

      Only a few cocoa bean varieties from around the equator offer truly amazing tastes and aromas. VAN Houten's long-time presence in the countries of origin has granted access to some of the most unique cocoa bean varieties in the world. Explore the results with this unique single origin cocoa powder.

      A STORY THAT SELLS

      Van Houten recently conducted a study into what motivates customers. The results showed that 56% of global consumers are influenced by the story behind a product. They have questions they want to be answered: where do the ingredients come from? Are they able to trust the product? How does the product benefit them? Who produces it? By sharing this information, you help your product to stand out.

      At Van Houten, we used the name ‘Santo Domingo’ for our hot chocolate drink. It references the origins of our cocoa beans and where they are grown and farmed, drawing immediate connections with the Dominican Republic. We also highlight our use of single-origin cocoa beans. It adds to our story, shows our commitment to quality and reiterates our connections with the Dominican Republic.

      Van Houten Santo Domingo-tell the story

      ORGANIC ORIGINS

      Van Houten Santo Domingo - organic cocoa

      Across the globe, an incredible 75% of consumers want to know where the ingredients in their foods and beverages come from. They expect a product that is organic to be healthier. This is especially the case for younger consumers who prefer to avoid pesticides and artificial ingredients.

      Our Santo Domingo hot chocolate drink contains two ingredients: organic cocoa and organic sugar. We are proud to tell our consumers this. And they’re happy to hear it. We also make it clear that our hot chocolate is 100% natural. It’s the same message, but presented a different way for ultimate effect.

      A CLEAN LABEL: FOCUSED ON FARMERS

      It’s natural for consumers to look for labels and certifications. The Fairtrade movement, the Rainforest Alliance and UTZ—now part of the Rainforest Alliance—are all renowned and respected for their excellent work. Between them, they have encouraged sustainable farming and agricultural practices, provided fair, suitable social and living conditions for farmers and their families and insisted that environmental conservation be treated as a priority. 

      Van Houten Santo Domingo hot chocolate drink is certified by the Rainforest Alliance. We proudly display the emblem. It attracts consumers and helps raise awareness of the importance of their work.  

      Van Houten Santo Domingo

      APPROVAL AND AWARDS

      A product that has won awards or has industry approval is going to appear more attractive. It’s an incredible achievement! And it tells consumers more about a product, adding another chapter to its story. A great way to boost the appeal!

      Our hot-chocolate drink has performed incredibly well, being highly commended by judges at the UK Quality Food Awards and winning the Gold Star in the Drinks category at the 2020 Cooking + Catering Star awards in Germany. Both incredible achievements we are proud of. The awards permit us to incorporate our successes into our promotional materials.

      THE FULL PACKAGE

      Each of these focus points gives consumers a powerful reason to choose your product. But what happens if you’re able to combine them? It is as though you’re ticking off every item on a consumer’s subconscious checklist. You generate a sense of trust, confidence and attraction to your product. And that is enough to convince consumers you are offering what they are looking for. Make sure your products are highlighting as many of these focus points as possible. You consumers and your sales staff are sure to see a difference.     

      Van Houten AWARD WINNING - Single Origin - Santo Domingo ORGANIC Hot Chocolate 750g

      Van Houten AWARD WINNING - Single Origin - Santo Domingo ORGANIC Hot Chocolate 750g
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